Develop the functionality and regulatory framework of financial markets and institutions in the Saudi context.
Develop a FinTech platform to address the shortage of research in this area and help this emerging market to better understand the current landscape and potential future opportunities.
Contribute to the digital ecosystem by promoting innovation, learning, and entrepreneurship and engaging to produce markets products and services that create value for consumers and society at large.
Reveal the impact of emerging and industry 4.0 technologies on the national economy and the Saudi consumer to enable the creation of impactful and sustainable practices; especially in the healthcare sector.